Printing, Paper & Promotional Products
As of early 2021, there are about 503,000 people employed in the printing industry in the US and an average printing company now requires more employees than they did five years ago. However, given the trend in the last 30 years, and the amount of baby boomers retiring, the supply of qualified talent in print communications has never been scarcer. Going into 2021, the commercial printing industry is estimated to have a value of around $412 billion.
Printing, Paper & Promotional Products
As of early 2021, there are about 503,000 people employed in the printing industry in the US and an average printing company now requires more employees than they did five years ago. However, given the trend in the last 30 years, and the amount of baby boomers retiring, the supply of qualified talent in print communications has never been scarcer. Going into 2021, the commercial printing industry is estimated to have a value of around $412 billion.
With over 25,000 companies left operating in the industry, the number has been steadily consolidating for decades due to advancements in digital technology. That consolidation sped up during COVID-19 as scores of print shops were forced to close due to manpower issues, lockdown restrictions, and clients’ canceled orders to weather the pandemic themselves. Experts expect there will still be a strong demand for qualified print industry professionals as the average age of such professionals is rising fast.
Another strong growth factor is that more print shops are geared for smaller, more personalized runs and are more integrated into receiving orders online, so the E-Commerce side of the business is showing a lot of promise. Some industry analysts say that overall online orders rose by 40% compared to pre-pandemic levels.
To remain competitive in this new age of print, companies must be able to locate and attract top talent, but most struggle to do it on their own. Many printing businesses looking for transformational talent rely on the expertise of WorldBridge Partners and their 25-year proven search process, to achieve their recruiting goals.
From traditional commercial printing to direct marketing, large format, and digital marketing, WorldBridge will connect you with extraordinary talent to profitably drive your business into the future.
Marketing Communications Infographic
With an annual growth rate of 3.4%, the printing industry employs 503,000 individuals as of 2021.
Key Segments We Serve:
- Offset, Litho, Digital & Flexo Printing
- Commercial Printing & Direct Marketing
- Large Format, POP & Display
- Critical & Transactional Mail
- Fine Paper, Towels & Tissue
- OMNI Channel & Digital Marketing
Functions We Place:
- CEO/President
- CIO/CTO/CFO/COO/CPO/CRO
- VP’s, Directors and Managers in a variety of functions:
- Accounting & Finance
- Engineering, IT & Digital Transformation
- Human Resources & Talent Acquisition
- Operations, Manufacturing, Logistics, Quality & Innovation
- Sales & Marketing
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